Piu Piu Chick SS19 Is Launching - 12 February 2019
As you may (or may not) know, we are scaling back the number of kids fashion clothing brands we are selling at Scandi Mini for spring 19 but one we wouldn't want to keep away from is the brilliant Portuguese brand Piu Piu Chick. We love their sense of fashion and humour and that the fashion they create are aimed at children; with bright colours, fun prints and unique details.
The SS19 collection from Piu Piu Chick is called BEYOND BOUNDS. Below is the story of this great, colourful collection:
This collection is inspired in a boy that was always looking to challenge his bounds and find something big. His name is Garrett, and all his life he has chased for the biggest wave in the world. After looking all over, one day he found Nazaré, a little, old and neglected fish village by the Atlantic Ocean, in southern Europe. Very, very far from home. For long days and weeks he dedicated his time to get to know the wave, to understand her contours and behavior, each day a little better. His patient, sacrifice and resilience led him to achieve his biggest dream. To have surfed the biggest wave ever surfed on the planet. So, well done Garrett. SS19 collection embeds all this experience, the Nazaré colours and lifestyle. The hand painted signs of the boats sitting on the sand beaches, the colors and patterns of the local fishermen costumes. The colour of the sky, the sand and the sea… We want to tell our kids how Garrett did it and inspire each one of them to always reach out for something beyond their bounds.
Make sure you check out the new Piu Piu Chick SS19 collection, live at Scandi Mini from Tuesday the 12th of February 2019.